Working from a brief from M&C Saatchi and Mr Fox Post we were tasked with creating super hero fx for the various state cricket teams in the BBL. The purpose of the ads were to show the excitement of the game and engage families to get along to the cricket as a fun day out.
Each team required their own bespoke superpower as well to add personality to their existing branding with an attention grabbing logo resolve.
As well as populating 9 individual stadiums we had over 100 individual vfx shots of powers integrated into shot and existing game footage used over the raft of commercials.
TEAM LOGO Animations